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Achieve color perfection with the help of this highly pigmented blush. Velvety-soft and buildable, this pressed powder blush is easy to layer on your skin for a gorgeous flush of color across the cheeks. Build it up from sheer to bold as it seamlessly blends for a flawless finish. Whether you’re a makeup newbie or a social media veteran, you’ll understand in an instant why this blush is considered a “Color Icon”.

• Seamlessly Blendable: Achieve a natural glow that adds a gorgeous splash of color while seamlessly blending. This velvety-soft blush instantly creates a beautiful, natural-looking flush of color.
• Effortless Glow: This beautiful powder blush creates a soft focus effect that catches the light and creates a stunning glow-from-within look.
• Buildable Color: Start from a light tint and build it up to fuller color to capture any style you want.
• Luxuriously Smooth: Enriched with Jojoba Oil, this blush features a silky, smooth texture that is easy to apply and feels amazing.
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

This duo of perfectly complementary contouring powders delivers a flawlessly sculpted face in no time flat. The deeper color defines while the lighter color highlights your best features, leaving you at your #nofilter best, whatever the occasion.

Shimmer and shine in all the right places with the same formula as our must-have MegaGlo Highlighting Powder. Back by popular demand, our #1 highlighting powder is here to stay! Its ultra-pearly finish and easy-to-blend formula makes it a fan favorite! The silky smooth, highly-pigmented powder gives an all over glow when applied to the cheek bones, brow bone, and cupid's bow.

• • Velvety-smooth highlighting powder
  • Enhances skin with a naturally luminous glow
  • Infused with shimmering pearl pigments

Reach for the stars or become a star yourself in the MegaLiner LiquidⓇ Eyeliner. Glide on this season’s most sought-after trend- the high-intensity outline for maximum impact and water-resistant definition. You will love the richly-pigmented color payoff accentuated by the infusion of metallic pearl pigments as the finishing touch to your eye makeup look. The flexible brush assists to achieve the perfect wing! Flaunt your creativity. Design your own sultry signature style or accentuate those glam lashes of yours with our long-wearing and non-drying MegaLiner LiquidⓇ Eyeliner.

• Formulated with high-definition pigment and a unique blend of polymers that creates rich, fluid lines and stays put
• Metallic pearl pigments provide intense multi-dimensional shine
• Easy-to-control flexible brush for added precision

Enhance your beauty routine with our new Microfiber Makeup Sponge! Our sponge features a unique double layer technology which allows for less product absorption and faster coverage. The velvet-soft microfiber blends makeup seamlessly to an airbrushed finish, while the egg shape features a slanted edge for easy application to all areas of the face, including hard to reach areas like under the eye and around the nose. The unique inner sponge material expands to almost twice its original size when wet for a sumptuous, extra bouncy feel. Perfect for both powder and liquid makeup application and can be used wet or dry.

• Get more coverage and waste less product
• Can be used wet or dry with liquid and powder formulas
• More sumptuous application with velvet-soft microfiber
• Antimicrobial, non-latex, and vegan

Intensity! Maximum color payoff! The instant WOW-factor! These are all characteristics of our NEW! Perfect Pout Lip Color- a creamy lightweight formula with a velvety-soft finish in weightless, color-intense shades. Achieve a pucker perfect pout with this light-as-air, creamy texture formulated with Murumuru Seed Butter, Sunflower Seed Oil, Argan Oil &, Macadamia Oil for maximum infusion of moisture. Now available in 12 vibrant shades!

Intensity! Maximum color payoff! The instant WOW-factor! These are all characteristics of our NEW! Perfect Pout Lip Color- a creamy lightweight formula with a velvety-soft finish in weightless, color-intense shades. Achieve a pucker perfect pout with this light-as-air, creamy texture formulated with Murumuru Seed Butter, Sunflower Seed Oil, Argan Oil &, Macadamia Oil for maximum infusion of moisture. Now available in 12 vibrant shades!

The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.

• Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
• Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
• Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
• Lightweight: Comfortable and caring to skin
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.

• Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
• Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
• Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
• Lightweight: Comfortable and caring to skin
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.

• Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
• Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
• Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
• Lightweight: Comfortable and caring to skin
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Here’s your favorite beauty junkie’s best-kept secret to flawless skin: Conceal to reveal! Our Photo Focus™ Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin. Look luminously radiant even if you haven’t slept a wink. Photo Focus™ Concealer instantly brightens so you are always selfie-ready. So no worries, STAY WILD and we always have your back with this lightweight buildable coverage that never tells.

Here’s your favorite beauty junkie’s best-kept secret to flawless skin: Conceal to reveal! Our Photo Focus™ Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin. Look luminously radiant even if you haven’t slept a wink. Photo Focus™ Concealer instantly brightens so you are always selfie-ready. So no worries, STAY WILD and we always have your back with this lightweight buildable coverage that never tells.

Remember when you were a kid, watching fairy tales, wishing you had a magic potion to transform yourself instantly into a glamorous princess? Well, we’re here to make your dreams come true! This miraculous primer can be used all over your face to minimize the appearance of pores, fill in fine lines and wrinkles, even out skin tone, prevent your foundation from caking, and brighten your complexion for ultra-vibrant color that lasts all day. Magic! How does it do this? Because we basically put diamonds in a bottle! No, really, we did. The key ingredient in this miracle primer is white sapphire, formulated into a smooth, silky cream that glides on effortlessly, leaving behind a crystal complexion. Just think of us as your fairy godmother!

Let your natural beauty shine with our selfie-tested creamy and luminous concealer. Tested to be white cast-free under seven different photo lighting conditions, this high coverage concealer allows only your best features to get noticed. Gorgeous skin will be your only look.

Let your natural beauty shine with our selfie-tested creamy and luminous concealer. Tested to be white cast-free under seven different photo lighting conditions, this high coverage concealer allows only your best features to get noticed. Gorgeous skin will be your only look.