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Achieve the perfect pout with our innovative Perfect Pout Lip Liner Stain! This liquid liner stains for a natural, just-bitten look that lasts. The unique blade-like applicator makes it simple to define and enhance your lips. Use the pointed tip for precise lining and the flat side to effortlessly fill in. Plus, it’s transfer-proof for all-day wear—your lips will thank you!
Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Achieve the perfect pout with our innovative Perfect Pout Lip Liner Stain! This liquid liner stains for a natural, just-bitten look that lasts. The unique blade-like applicator makes it simple to define and enhance your lips. Use the pointed tip for precise lining and the flat side to effortlessly fill in. Plus, it’s transfer-proof for lasting wear—your lips will thank you!
Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.
- Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
- Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
- Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
- Lightweight: Comfortable and caring to skin
- Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.
- Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
- Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
- Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
- Lightweight: Comfortable and caring to skin
- Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
The Photo Focus Care Color Corrector conceals, brightens, and neutralizes, with nourishing skincare ingredients to provide a flawless base. Lightweight, silky and easy to blend, this color corrector perfects the look of the complexion under foundation. The White color corrector can be used to lighten, brighten and highlight beneath concealer and foundation, for the under-eye, high points of the face, and the eyelid. The Green color corrector can be used to cover redness and hide blemishes. The Blue color corrector neutralizes concealer or foundation that is overly warm and cools down orange, peachy, and yellow undertones.
- Caring Ingredients: White contains Niacinamide, Green contains Tea Tree Extract, Blue contains Blue Biotin
- Color Corrects for Ultimate Flawlessness: White brightens and highlights, Green conceals redness, Blue neutralizes orange tones
- Buildable and Seamless: Blends seamlessly and builds for ultimate coverage
- Lightweight: Comfortable and caring to skin
- Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Here’s your favorite beauty junkie’s best-kept secret to flawless skin: Conceal to reveal! Our Photo Focus™ Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin. Look luminously radiant even if you haven’t slept a wink. Photo Focus™ Concealer instantly brightens so you are always selfie-ready. So no worries, STAY WILD and we always have your back with this lightweight buildable coverage that never tells.
Here’s your favorite beauty junkie’s best-kept secret to flawless skin: Conceal to reveal! Our Photo Focus™ Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin. Look luminously radiant even if you haven’t slept a wink. Photo Focus™ Concealer instantly brightens so you are always selfie-ready. So no worries, STAY WILD and we always have your back with this lightweight buildable coverage that never tells.
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow
The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
- Ultra-lightweight, moisturizing formula
- Delivers buildable coverage and a long-lasting
- Hydrating glow